Halo Top: Pumpkin Tour

Experiential design + full 360 campaign promoting a new seasonal Pumpkin flavor + a van pop-up tour.
Pumpkin pop-up experience tour = Halo Top wrapped van pulls up in front of Starbucks, where you can trade in your PSL for a PPL (Pumpkin Pie Latte) made with the new Halo Top flavor.
Client:Halo Top

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